
Buyer Engagement Program
We foster demand for sustainable seafood products by advising retailers and restaurant groups on the development and implementation of sustainable purchasing policies.
Model for Retailers and Restaurant Groups
We collaborate with retailers and restaurant groups to integrate sustainable seafood into their portfolios. This model is implemented through eight steps:
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A formal agreement is signed between the company and SmartFish AC, establishing the terms of collaboration and ensuring confidentiality of shared information.
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The company provides us with detailed information about its portfolio of seafood purchases. This data is used to analyze the portfolio’s overall sustainability and plan improvements.
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We identify potential environmental and social risks within the company’s portfolio, enabling the development of action plans to protect the company’s reputation.
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The company creates or updates its seafood purchasing policy which includes measurable goals and timelines. The policy is made public.
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Sustainable or more responsible products are selected based on third-party certifications, traceability, and legality. Close collaboration with suppliers ensures the verified origin of products.
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Clear information is provided about available products and the actions undertaken to meet sustainable sourcing policy goals.
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We provide training for company staff and suppliers on sustainability topics, fostering real changes in fishing practices and seafood consumption.
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Companies are encouraged to incentivize improvements across the entire value chain, ensuring long-term sustainable supply.
Model for Intermediaries
Designed to strengthen sustainability in the seafood supply chain, this model is implemented through three steps:
We evaluate the products that the seafood intermediary company trades to identify associated environmental risks, enabling informed and responsible decision-making.
We assess handling practices at processing centers and analyze transportation processes to maintain product quality, ensuring compliance with sustainability, food safety, and quality standards.
We conduct a financial study of the investments required to optimize seafood handling processes, ensuring that improvements are both viable and sustainable in the long term.
This model provides intermediaries with tools to integrate environmental and social sustainability into their operations, contributing to the conservation of fishery resources and the well-being of the communities involved.
Program Achievements
Each action reflects our impact on the seafood supply chain to foster more sustainable purchasing practices:
companies advised on sustainable fishing practices, certifications, and sustainability tools.
local company guided in processing and selling differentiated products for preferential markets.
purchasing policies published (including one supermarket chain, one digital supermarket, and one restaurant chain).
seafood purchasing companies contacted and engaged.
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