In accordance with the provisions established in the Federal Law on the Protection of Personal Data Held by Private Parties (the Law) and related regulations, this document provides infromation on the treatment of personal data.

IDENTITY AND ADDRESS OF THE DATA CONTROLLER
SmartFish Rescate de Valor, AC (SmartFish AC), a nonprofit organization, with phone number +52 6121295550, is responsible for collecting, using, storing, and protecting your personal data.

In collecting your data, provided personally and directly by you, whether verbally, via telephone, correspondence, business cards, or by filling out personal data forms, as well as through our website, we adhere to all principles established by the Law: legality, quality, consent, information, purpose, loyalty, confidentiality, security, proportionality, and responsibility.

PURPOSES OF PERSONAL DATA PROCESSING
The personal data SmartFish Rescate de Valor, AC collects, stores, and uses is voluntarily provided by you for the following purposes:

1. To maintain an updated registry of SmartFish AC’s donors, clients, suppliers, and friends.

2. To inform our donors, clients, and friends about current news, communications, or opportunities from SmartFish AC, promoting, training, and educating about responsible fishing.

3. To send invitations to participate in research and training projects deemed of interest by SmartFish AC.

4. To fulfill obligations with donors, clients, and suppliers.

5. To establish contact with donors, clients, and friends to respond to requests or provide information.

6. To communicate with donors about matters related to SmartFish AC employees.

7. To notify changes to this Privacy Notice.

8. To respond to job applications received by SmartFish AC.

COLLECTED PERSONAL DATA
We may collect your personal data in various ways, typically directly from you (via employees or our website) or indirectly through other legally permitted sources. The data collected includes:

• Name, business name, or corporate name.

• Address.

• Company or job title.

• Phone number.

• Email address.

• Educational data (e.g., educational background, degrees, professional certifications), as necessary and under controlled processing.

We may also collect financial or asset-related data as defined by the Law, including:

• Bank account types and numbers.

• Tax receipts.

• Federal Taxpayer Registry (RFC) code.

• Social Security Number (SSN).

In compliance with Article 8, Paragraph 4 of the Law, explicit consent will be requested for processing financial or asset-related data.

USE OF ELECTRONIC OR OTHER REMOTE MEANS TO COLLECT DATA
We may collect data through cookies and web beacons to obtain the following:

• Browser and operating system type.

• Websites visited.

• Clicked links.

• IP address.

• The website visited before accessing ours.

Cookies and web beacons allow us to optimize our website and services based on your preferences. These tools can be disabled by contacting our data administrator.

PROCEDURES TO LIMIT THE USE OR DISCLOSURE OF PERSONAL DATA
You may opt out of receiving emails, printed materials, or phone communications by contacting SmartFish AC’s administrator.

RIGHTS TO ACCESS, RECTIFY, CANCEL, OR OBJECT (ARCO)
You have the right to access, rectify, cancel, or object to the processing of your personal data. Requests must be made in writing to SmartFish AC’s administrator.

TRANSFER OF EMPLOYEE DATA
SmartFish AC may transfer employee data to donors, domestically or internationally, to fulfill obligations. Explicit consent will be requested as required by the Law.

MODIFICATIONS TO THE PRIVACY NOTICE
SmartFish AC reserves the right to update this Privacy Notice. Changes will be communicated via our website or email. We recommend periodically reviewing this Privacy Notice on our website for updates.

COMPLAINTS AND REPORTS
If you believe your data protection rights have been violated, you may file a complaint with the Instituto Nacional de Transparencia, Acceso a la Información y Protección de Datos Personales (INAI) at www.inai.org.mx.

Contact:
SmartFish AC Administrator
Email: admin@smartfishac.org

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